A lot of the times, your job as an education agent is not just to present courses, cities and institutions. But to help the student to discover what they really want to do.
The GROW Model is the most common coaching framework used by executive coaches. What should you care, you ask?
Well, most students are young, full of energy with no life experience and a lot of expectations. You need to manage all of these things, guide the student through a small process of self-discovery and then offer the best course, in the best institution (in the eyes of the student) in the best city.